Brand and Marketing Officer

Full Time TBA ZMW / Month

DGM Beverages Limited is Zambia’s number one manufacturer of alcoholic beverages.
Our organization seeks the services of a Brand and Marketing Officer to join a dynamic and proactive team.
The interested candidate will

Create marketing plans to raise awareness of DGM Beverages Limited products.
Produce creative and engaging content for print or online advertising.
Provide direction and guidance on marketing activities.
Build and create rapport with target audiences
Research, study, assess and research market patterns, competitor offerings and demographics to identify opportunities for product growth and promotion
Liaise with stakeholders and vendors to promote success of marketing activities and enhance company presence
Establish marketing budget and ensure all marketing activities are cost effective
Track market performance and return on investment and prepare monthly reports for management
Monitor and report on competitor activity
Identifies areas for improvement in product offerings, sales tactics, marketing strategy, and promotional activities.
Manage online marketing strategies
Engage with clients over online platforms
Updating and maintaining procedural documents
Any other administrative duties as required

The ideal candidate must possess the following qualification and skills

BA or Diploma in Marketing or equivalent qualification
Must be a paid-up member of ZIM
Minimum 2 years’ experience in a similar role
Creative
Digital marketing skills
Good understanding of market research techniques, statistical and data analysis methods
Communication and networking abilities
Competent in the use of Excel and other Microsoft tools

Only persons meeting the above criteria must send their CV and application to [email protected]