Job Description

Posted on November 21, 2022

BongoHive
Location: Zambia
State: Mazabuka
Job type: Full-Time
Job category: Administrative/Secretarial Jobs in Zambia

Job Description

Job Title: Marketing & Communications Lead
Reports to: Executive Director
Terms: Full-time, 24 months (Renewable Contract)
Location: Lusaka (Primary); Hybrid/Remote
Start Date: ASAP
Deadline for applications: Midnight, 18 September 2022
About BongoHive
BongoHive supports entrepreneurs of any background, by enhancing skills, accelerating growth, strengthening networks of collaboration, and helping them navigate the barriers to growth. BongoHive delivers its support to enterprises through custom incubation and accelerator programmes.
Utilising this knowledge of the level and type of support required to build strong cohorts of startups and scale-up enterprises, BongoHive also provides custom interventions to SMEs and corporations through its Consult arm. The Consult team delivers tailored structured innovation and digital transformation consultancy that allows clients to grow their market through new ideas, products, approaches and technology.
BongoHive also offers flexible coworking offices for startups and entrepreneurs under the Hive Coworking brand.
Job role
To increase the reach and impact of the BongoHive Groups profile and visibility through the delivery of high-value and influential marketing, communications and PR in Zambia and internationally, thereby significantly contributing to the development of new partnerships and business opportunities.
To achieve this you will work with the Entrepreneurship, Innovation, Technology, and Coworking teams, developing and implementing a marketing and communications strategy across a range of reactive and strategically planned opportunities in print, media, events and online.
You will manage a small communications team motivating and supporting staff to deliver high-quality work and will have an active role in implementing marketing and communication activities for the entire organisation.
In this role, you will work closely with our Project Lead, Innovation Lead, Consult Tech Lead, Community Liaison, and Director of Entrepreneurship and Innovation to support our clients in building products and services their customers love.
Key Responsibilities 

Develop and deliver creative marketing and communication strategies, plans and approaches to help market and position BongoHive to attract partners and new business.
Plan the marketing and communications strategies for specific areas of BongoHives work and for different audiences. Work with the communication, programme and senior management teams to put the strategy into practice. This will include:
Design and develop creative communication and marketing products presentations, briefings, etc. that will maximise BongoHives message, support business objectives and contribute to the entrepreneurship and innovation ecosystem.
Plan and implement direct marketing approaches including targeting, personalisation of messages and measurability; data analysis, customer profiling and segmentation
Review and implement a digital strategy.
Ensure the brand meets expectations through monitoring marketing trends and partner and customer feedback.
Manage the Marketing & Communications budget and ensure milestones related to marketing & communications are achieved on time and within budget.
Contribute to and strengthen proposals and project reports to ensure robust and creative marketing and communication considerations are adopted.
Represent BongoHive at external meetings and conferences.
Organise and manage internal and external events.

Staff Management

Performance and operational management of a small team working across multiple business units. Inspiring, motivating and supporting staff so that they are thinking and acting at their best, delivering high-quality work, working as an effective team and meeting organisational and individual objectives.
Support the professional development of the team to continuously develop skills and expertise and support career development aspirations.
Coordinate (and in some cases manage) the work of external communication consultants and identify new consultants with additional expertise

General

Contribute to the overall development of BongoHives strategies and plans.
Ensure the values of participation, partnership, sus