Request for Proposals for Media Agency – Re-advertised
Lusaka, Zambia Salary: Closes: June 6, 2021
About inq. Digital Zambia Ltd
inq. Digital Zambia Ltd is part of the inq. Digital Group, a pan African cloud and Digital Services Provider (DSP) whose vision is re-imagining a better future through digital solutions. We provide innovative, business-relevant services in Edge AI, SDN/NFV, Cloud-Based Solutions and intelligent business Connectivity. The business is undergoing an exciting transformation from a traditional Enterprise-facing ISP into a Cloud & Digital Service Provider and as part of this process, inq. is looking for a suitably qualified media house to partner with as a media agency for a contract period of 12 months.
Purpose of the Media Agency
The purpose of this partnership is to leverage on the experience of the media agency as inq. pushes its new brand in the market. The main objective is to promote brand awareness and positioning, promote customer acquisitions and excellent customer experience as clients interact with the inq. brand. The agency is expected to be a creative think-tank, well experienced and able to advise best practice and disruptive, as well as innovative brand and product campaigns that inq. can push in the market.
Scope of Work
The scope of work encompasses marketing activities that will be done on a day to day basis and some on a monthly basis while others will be done as when need arises. The media house will be responsible for the following activities:
1. Brand and Product Campaigns
a) Create concepts for the brand and product campaigns
b) Production of radio and video adverts
2. Social Media Management
a) Daily management of the social media platforms
b) Develop creative and exciting graphics that go on social media
3. Social Media Live streams
a) Conducting a monthly videography of live stream sessions
b) Introduce other creative media live streams activities
4. Events Management
These will be done as and when inq. is hosting an event
5. Other marketing
a) Photography and videography services as and when required
b) Content marketing (Blogging & Article writing)
1. Full company profile including all relevant regulatory or legal compliance requirements documentation
2. Share a proposal of how you can work with inq. to promote its brand. This proposal should show the capabilities that the media house has to fulfil the scope of works.
3. Share a quotation that gives a price breakdown of each of the elements in the scope of work.
4. In the proposal, please share links to some of the social media pages that you manage on behalf of your clients.
5. Only organizations are eligible to apply not individuals.
Deadline for submission
This tender will be due on Sunday, 6th June, 2021 by 16:00hrs and should be submitted via email to email@example.com
No late submissions will be considered.